The Innovation Elective — 24 frameworks, unlocked the moment you payInnovation — 24 frameworks, $99Start — $99 →
The ElectiveInnovationNo. 11 of 15
Inside the module
7:065G  100%
INNOVATION5 MIN
Framework 1 of 24

New Combinations

Innovation is recombination — new value out of means you already hold, arranged a way nobody has tried.

Step one

Invention and innovation are two different jobs — and only one of them is yours.

Schumpeter separated the person who thinks of a thing from the person who carries it out, and gave the second one the credit. The distinction is practical rather than academic: it tells you that waiting…

DAsk the mentor about your own situation →

One of the 24 frameworks in Innovation, as it reads in the Desk. All 24 unlock together.

Elective No. 11

Innovation.

The discipline of placing many small bets and killing most of them early. Twenty-four frameworks, ending in The Innovation Operating Review, with the AI mentor on every one.

$99once · 12 months’ access
Start the Innovation Elective — $99 →

Every framework opens the moment you pay. Take Foundations within 30 days and this $99 comes off the year.

All 24 frameworks, unlocked at onceThe Innovation Operating ReviewThe AI mentor on every frameworkYours for twelve months
7-day money-backOne payment, no renewalCard or Apple PayEvery source cited
23
frameworks — the discipline, complete
1
capstone — The Innovation Operating Review
12
months of access, self-paced
$99
one payment · card or Apple Pay
What changes

What you’ll do differently.

One improved decision pays for the Elective.

01

Separate the core, the adjacent and the transformational — and fund them differently.

02

Give every experiment a kill criterion before it starts.

03

Spot the disruption pattern while it is still cheap to answer.

How it lands

In your Desk in sixty seconds.

01
Pay once

$99, card or Apple Pay. No subscription, no card kept on file.

02
The Desk opens

Every framework and the capstone, read in any order, with the AI mentor alongside for twelve months.

03
Finish, then decide

Close with the capstone. Enrol in Foundations within 30 days and the $99 comes off the year.

More on the shelf

Take another discipline.

All fifteen Electives →
No. 0129 + capstone
Strategy

The discipline of choosing — where to play, what to concede, how to decide under pressure.

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No. 0227 + capstone
Decisions

First principles, second-order effects and the speed each decision deserves.

$99Start →
No. 0323 + capstone
Negotiation

BATNA, anchors and the deal behind the deal.

$99Start →
No. 0427 + capstone
Marketing

Positioning, availability and the words that do the selling.

$99Start →
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The whole shelf

Or take the whole school.

Foundations is every discipline, one framework a morning, for a year — $365 once. Buy this Elective today and the $99 comes off that year if you enrol within 30 days.

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